National Current Affairs - 2026-07-30

Background: The Indian government has been consistently working towards achieving universal health coverage through various initiatives. Ayushman Bharat Pradhan Mantri Jan Arogya Yojana (AB-PMJAY) is a flagship scheme aimed at providing health insurance to vulnerable families. Current Context: On July 30, 2026, the Ministry of Health and Family Welfare launched the 'Ayushman Bhav' campaign. This nationwide initiative aims to ensure that all services under Ayushman Bharat, including AB-PMJAY and Ayushman Cards, reach saturation levels across all districts. The campaign will run from July 30, 2026, to October 2, 2026. Impact: The 'Ayushman Bhav' campaign is expected to significantly enhance the reach and effectiveness of India's healthcare programs. It will facilitate equitable access to health services, particularly for those in remote and underserved areas, thereby improving overall health outcomes and strengthening the public health system.